About Us
Western Sydney Business Women is part of the Western Sydney Women network.
We are the first and only organisation to advocate for all women from the Inner West, Greater West, North West and South West of Sydney to become economically independent & confident.
As the voice for women across all of Western Sydney, we run surveys & research studies to make sure women are being heard & then represented in the media, government & the business community.
Our Team
Amanda Rose – Founding Director
Growing up and living in Western Sydney often has a stigma with a negative connotation, preventing women from realising their true potential and to live a safe, happy and financially secure life.
My passion is to give a voice to the voiceless and to instigate generational change for women.
“Once a woman is equipped with confidence, connected to resources and provided with support, nothing can stop her from achieving greatness.”
Connect with me on LinkedIn
Follow me on Instagram
Email amanda@westernsydneywomen.com.au
Lead - Western Sydney Business Women
Western Sydney Business Women's lead and Hawkesbury’s Citizen of the Year for 2025 , the multi-award-winning Sarah Cassim is a respected consultant, speaker, emcee and community leader.
With a background in marketing, strategy and advocacy, she is the founder of Hawkesbury Women in Business and co-founder of the marketing agency, Bright Orange Door. Sarah is known for her sharp communication skills, emotionally intelligent leadership and the sheer dedication to lifting up women in business and the community.
Susan Sellaro - Event Administrator
Susan has over 20 years of experience in the corporate world assisting with all sizes and styles of events.
She has a broad background in administration, having worked as a Personal Assistant for Corporate CEOs and General Managers for several high-profile companies in the areas of media, marketing, accountancy, business and education.
A pivotal part of the smooth running of our networking, events and program-based activities for Western Sydney Women, Susan is focused on delivering an enjoyable and seamless event.
Tiz Porreca - Mentor
As Founder and Director of AMONGST Marketing, Tiz knows it takes strategy, not a ‘scatter-gun’ approach. Tiz gets amongst a business to create strategies that make authentic, meaningful connections amongst their audience, while optimising existing assets to deliver tangible results, without breaking the bank.
Tiz brings 20-plus years’ experience, having worked in companies of all sizes, including high level branding projects in advertising, before establishing AMONGST.
In 2018, she was instrumental in developing Inner West Council’s Women in Business Mentoring program, also serving as its marketing mentor. Tiz has collaborated with Western Sydney Women since it began in 2015 and served as President and in other leadership roles in prominent business referrals groups .